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Old February 6th, 2006, 02:23 PM
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Re: Superbowl 2006 - Commercials.. Funny? Average? Insipid?

Quote:
Originally Posted by DesiBaba
question - has Coke resorted to such gimmicks?
baba.. Pepsi and Coke are always at each other's throats. Both companies resort to negative ad campaigns from time to time.

Infact, if you read marketing guru Kotler's book, he has dedicated quite a bit to the most famous and largest corporate feud and negative advertising that is Pepsi versus Coke.
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